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Is Outsourcing Digital Marketing A Good Idea?

Is Outsourcing Digital Marketing A Good Idea?
Digital marketing is an indispensable part of any business. However, time is a precious commodity and having to market your own brand online can take up large chunks of your time and money. A cheaper alternative is outsourcing digital marketing services. Outsourcing your digital…
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10 Reasons to Choose WordPress For Your Website

10 Reasons to Choose Wordpress For Your Website
Businesses commonly make an error in judgement when it comes to the importance of their website design. They tend to underestimate the role of the website design in their digital marketing strategy. Web development and web design are two important aspects of a good…
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Indian Brands Who Have Mastered The Art Of Content Marketing

Here is a list of Indian brands that successfully ran their content marketing campaigns and garnered love and attention from their audience: • ZOMATO Their catchy ads leave you with a smile. “oonchi hai building? Lift teri band hai? We’ll still deliver in time”. This billboard leaves us amused with its creativity. They used a trending song and successfully turned it into a memorable ad. They know their audience well and know how to use comedy to appeal to their customers. Another superb example of their ‘funniness’ is, “I’m great in bed” says breakfast! • AMUL “Utterly butterly delicious...Amul” leaves us all nostalgic. They have mastered the art of content marketing with their creative ads that play on puns. They address trending news through their caricatures. The Amul girl has become one of the most famous faces as a mascot, easily recognisable anywhere. • FLIPKART There is something really engaging about kids dressed up as adults. Flipkart provides a dose of amusement with their funny and cute ads. They have a unique style which makes their ad campaigns a successful one. • VOGUE The face of fashion and lifestyle, vogue, has mastered the art of producing good content. They address social issues pertaining to women with their #VogueEmpower. They have campaigned against violence against women through their videos and touched hearts all over the country. They feature Bollywood celebrities in their videos like Madhuri Dixit, to create buzz. • OREO Oreo entered the market only to be faced with severe competition from other biscuit brands. The fact that it has become one of the top selling biscuit brands in India proves the efficiency of its content marketing. Their ads were creative, cute and appealing to children and adults. They featured Bollywood stud, Ranbir Kapoor in their ads and taught us all the right way to eat their biscuits. One thing common about these brands, is their understanding of the mantra “content is king”. Creativity is subjective and thus, it can be seen in different shades, appealing to different emotions in the various ads of the above mentioned brands. A well-structured content can take your business a long way, garnering loyalty from customers. New Vision Digital is a digital marketing agency for startups. We are your ultimate stop for all digital marketing solutions. Our team of experts work tenaciously to put your company on the map. Contact us today for an expert guidance through the world of digital marketing.
A good marketing strategy greatly emphasizes on “good” content. Quality content paves the way for brands to reach their target audience, directly communicating with their emotions and thoughts. Catchy, creative ad content can leave its mark on us permanently. “Washing powder Nirma, doodh si…
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What the Difference Between SEO and SMO?

Internet Marketing can be an intimidating task even for the most technological know-how person! So what is it that makes several websites stand out and make money, while other sometimes even better websites lack the traffic that they are worthy for? Read on to…
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Vlogging is The New Trend! Have You Tried?

Vlogging is The New Trend! Have You Tried?
With each day, trends change and people adapt to different changes frequently, it becomes quintessential for a business to adapt and evolve with growing trends for customer attraction and business growth. What is a Vlog? A vlog (or video blog) is a blog that…
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5 Animation Tips for Responsive Web Design

5 Animation Tips for Responsive Web Design
Motions and animations are emerging as top web design trends in digital market. Motions in form of videos or moving pictures help create an engaging medium to interact successfully with the users. A motion is lot more than a cartoon character and it requires…
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How To Install Magento 2.0 On Wamp Server?

How To Install Magento 2.0 On Wamp Server?
Magento 2.0 is the next generation open source ecommerce platform, designed to deliver greater speed, scalability and extensibility of its previous version. Here is a step-by-step guide to download and install Magento 2.0 on wamp server: 1. Download source and sample data (if required)…
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Behavioural Keywords – The New SEO Strategy

Behavioural Keywords – The New SEO Strategy
All these years a vigorous keyword analysis has been one of the fundamentals of Search Engine Marketing (SEM) or Search Engine Optimisation (SEO). But no longer! With Google’s search engine updates, achieving a top rank on famous search engine is no longer a child’s…
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