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In today’s business world, one thing which has made its way high into the sky is undoubtedly digital marketing. Every business that is doing well in today’s times is dependent upon effective digital marketing strategies. There has been a vast expansion of social media in the last few years and with its ever-expanding reach, it has become next to impossible to take digital marketing lightly. There has been a massive increase in the number of social media users and the internet. Internet marketing/ digital marketing are significant in order to reach a newer audience and enhancing the growth of your business. To reach the maximum number of people, it becomes all the more important to extract the maximum benefits of digital marketing.
While we are on this topic, let us move further on how digital marketing tools can help in enhancing the growth of the business. We have curated a blog for you stating all the marketing tools that are considered to be the top digital marketing tools. Every single day, there are newer and effective tools that are being developed in order to make the most out of internet marketing. So, here is the list of the top 10 marketing tools that are trending and are considered to be the best by digital marketers and marketing companies.
Mail Chimp
This goes without saying that Mail Chimp is one of the most popular names when one talks about tools for email marketing. Mail Chimp offers free as well as subscription plans for utilization. This tool offers a diverse range of features such as insights into the audience, personalizing the bulk mail, creating contact segment, etc. for the maximum benefit.
HubSpot
HubSpot is your one-stop solution for all the marketing needs. It imbibes three distinct softwares into one and you can avail multiple benefits covering marketing, sales, and service hub.
Google Analytics
This one comes under the must-have category. Google Analytics offers a great amount of information and that is probably the best thing about it. An added benefit, this tool is free.
Cognitive SEO
Without Search Engine Optimization, there would be no concept of ranking whatsoever. It provides the ability to flag and correct all the SEO issues. With several imbibed tools in it, it also helps in highlighting key areas of attention.
Buffer
Buffer is an excellent tool that helps in the management of all the social media platforms. It allows the user to schedule and post content for every social media page that is being used.
Ahrefs
Ahrefs enables the user to determine what the competitors are doing better. In other words, it helps in spying. In addition to that, it also helps in SEO analysis, curating keywords backlinks, audit reports, content research, web monitoring, etc.
Feedly
Relevancy in content is extremely essential for strategies related to inbound marketing. It helps the user to keep a track of all the trending content across all platforms. Feedly is free for usage.
Get Response
This email marketing tool helps in curating and sending personalized emails to targeted addresses. It also provides insight on when is the ideal time to send the emails which ensures to extract the maximum benefits.
HotJar
This is emerging out to be an excellent website analysis tool that reveals insights about visitor interaction. It offers numerous features related to visitor interaction and feedback tools which are extremely useful for the users.
HootSuite
This tool allows the user to manage every social media interaction from just one dashboard. It helps to integrate multiple social media platforms and you can integrate the posts, accurate targeting, coordinating with the team, etc.
These are just some of the finest digital marketing tools that are used the most by digital marketers and the top marketing companies. There are still multiple marketing tools that are not in the list given above but it doesn’t make them any less effective. For more blogs related to digital marketing and latest trends in marketing, keep following this space.
