Customers seek companies that have an established positive online reputation. Therefore, a positive online reputation can result in more traffic and business for your company. A good reputation and a booming business go hand in hand.
Managing your online reputation can bridge the gap between you and a successful business. While making a purchasing decision, consumers tend to look at reviews and make their assessments based on them. Reviews are highly considered. This is the reason why people first check out reviews on Zomato before placing an order. There is an evident hesitation in people to purchase products or services having negative reviews online.
Online reputation management is imperative if your business has an online presence. Here’s a collection of free and paid tools that can help you manage your brand reputation online.
1. Social Mention
Social mention is a free tool that allows you to track what people are saying about your brand. It monitors brand mentions across sites and provides information on the attitude of people towards your brand. Social Mention monitors 100+ social media properties directly including Twitter, Facebook, FriendFeed, YouTube, Digg, Google etc.
2. If This Then That (IFTTT)
IFTTT is a versatile application that can do anything from turning your smart lights on to texting you about the weather. Using this app, you choose a channel that triggers an action in another channel.
Using this, you can merge any of the 300+ channels they support to keep track of your online reputation. For example, you could get a text message whenever there is a new item in your Talkwalker Alerts RSS feed.
3. Review Trackers
Review trackers are a very handy paid tool that helps you keep track of your customers’ reviews across over 80 sites. It is one of the best ways to for a business to measure customer experience. They offer a feature that detects patterns in customer feedback so you can easily see which topics your customers talk about the most.
4. Image Raider
Image Raider is an online management tool that helps you track any misuse of your of your images. It is especially beneficial if your company is dependent on visual images and representations or your marketing strategy incorporates a lot of images and pictures. You simply upload an image into the tool and then Image Raider will look for all uses of this image across Google, Bing and Yandex to recover image use.
5. Review Push
Review push provides you basic analytics to give you an insight into whether your reviews are mostly positive or negative. It looks for new reviews of your company or service across Google, Facebook, Yellow Pages and more. It offers email alerts that allow users to directly respond to customer feedback picked up by the tool.
Reputation consultants at New Vision Digital will keep a complete check of your online reputation by careful monitoring your online activities. We control your company’s online image and attract new customers by generating positive reviews.
If you are looking for an ORM company in Delhi then you have landed in the right place. Here at New Vision Digital, we offer you comprehensive digital marketing services. We can successfully help you manage your online reputation through our effective strategies. Our team of expert craft strategies around your requirements to give you the best results.